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Aaron's, Incorporation is a Rent-to-own retailer based in the United States. The company was established in 1955 by R. Charles Loudermilk, Sr. Under the name “Aaron Rents, Incorporation”. It mainly focuses on the leases and retail sales of consumer electronics, home appliances, furniture, computers and accessories. It has been divided into Three divisions named as corporate furnishings, sales and lease ownership, and manufacturing division. It is a publicly held multi-channel and multi-product organization that deals in manufacturing as well as retailing of products. It operates nearly 2,073 retail stores which includes nearly 1,246 Aaron’s Sales and Lease Ownership stores, 19 Company-operated RIMCO stores and 78 HomeSmart stores and more than 749 independent locations by means of licensing, cooperation agreements, and franchisee across the United States and Canada to serve numerous people with its sales, lease and retailing services. Aaron's, Aaron's Corporate Furnishings and Rimco are the three subsidiaries of the Aaron's, Incorporation. As per the records, the company has a Revenue of more than 2.02 billion U.S. Dollars. Aaron's, Incorporation had been a sponsor of the No. 55 "Aaron's Dream Machine" which was driven by a retired American stock car racing driver “Mark Anthony Martin” and a professional race car driver “Michael Curtis Waltrip” in the Sprint Cup Series of the National Association for Stock Car Auto Racing (NASCAR). The company is being operated by its headquarters located in Atlanta, Georgia,in the United States. Aaron's, Incorporation has been cataloged on the New York Stock Exchange (NYSE) and works under the slogan of “Sales and Lease Ownership for Less!”

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